दिल ना उमीद तो नहीं नाकाम ही तो है, लंबी है ग़म की शाम मगर शाम ही तो है
- Faiz Ahmad Faiz
THE COLLECTION
Delve into the grandeur of Indian celebrations with "Shaam”. A name that resonates with the essence of twilight, where the days blend into evenings, and the air carries the sweet scent of the Saptaparni tree, promising the arrival of winter.
This collection is a beautiful culmination of traditional Kashmiri embroidery meticulously crafted on gleaming fabrics like Pashmina Silk and woven Ikat on Raw Silk, offering a modern twist to the age-old craft heritage. The synergy of traditional silhouettes and contemporary hand embroideries, draped in a lively Indian colour palette, is a celebration of India's diverse craft lineage.
THE INSPIRATION
Drawing inspiration from the previously adored collections - Jashn and Fiza, this line is an ode to the gardens of Srinagar, the interiors of a house boat, the spirited colors of festivities and the timeless Indian fashion narrative.
Employing hand embroidery and zardosi techniques, craftsmen intricately weave in opaque stones, premium glass stones and metal discs. Further enhancing the designs are small mirrors, cutdana and beads, beautifully juxtaposed with multicolour Kashmiri embroidery.
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